+49 221 788 785 50

The Great Kids Summit 2018. Trends and Currents in Children’s Television

A seminar co-hosted by SUPER RTL and HMR International

Children’s programming has always been a standout genre marked by intense competition around the world. New digital distribution channels and hard-fought contests over them have now come to define this marketplace. Which kind of content suits this segment, and how must it be shaped to get through to today’s young audience? The Great Kids Summit will showcase successful formats, examine strategies, trends, and critical factors to succeed in an international context, and will explore opportunities for producing companies and broadcasters to make the most of current developments.


Jochen Voß, next step next crossmedia, Cologne

10.00 – 10.15 hrs • Welcome

Claude Schmit, CEO, SUPER RTL, Cologne

10.15 – 11.00 hrs • Keynote

Kids-TV and it‘s Audience – Insights and Perspectives
Margret Albers, Project Manager, Förderverein Deutscher Kinderfilm e.V., Leverkusen

11.00 – 11.45 hrs • Keynote

Kids‘ Content Goes Digital – Creative Approaches for Novel Offers
Boris Bolz, CDO, SUPER RTL, Cologne

11.45 – 12.15 hrs • Coffee Break

12.15 – 13.00 hrs • Keynote

The Potential of Artificial Intelligence – And Where it is Taking Kids
Lee Allen, Associate Partner, TH_NK, London

13.00 – 14.00 hrs • Lunch Break

14.00 – 14.45 hrs • Keynote

How to Successfully Adapt Brands into Children‘s Media
Tim Collins, CEO, The Brand Director, London

14.45 – 15.30 hrs • Keynote

Get More Animated – About the Importance of Animation for Kids‘ Content
Theo Sparks, Animated Person & Explorer, London

15.30 – 16.00 hrs • Coffee Break

16.00 – 17.00 hrs • Closing Panel

A Look at Germany – Trends and Currents in Children‘s Media
Boris Bolz, CDO, SUPER RTL, Cologne
Linda Kruse, Game Designer and Co-Founder, The Good Evil, Cologne
Brigitta Mühlenbeck, Head of Children’s and Family TV Unit, WDR, Cologne
Gabriele Walther, Managing Director, Caligari Film- und Fernsehproduktion, Munich


04. September 2018
10.00 – 17.00 hrs


Picassoplatz 1
50679 Cologne


185 EUR plus VAT